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What are Companies and how to create a new Company in HubSpot

You can save the organizations you engage with as Company records in HubSpot. These records allow your team to store and review key details about the organization, ensuring everyone in your HubSpot account stays informed.

After creating a company record, you can link it to other records like contacts, deals, and tickets. This helps you track relationships between different objects and enables HubSpot to sync relevant activities across the associated records.

1. Go to CRM > Companies.

2. Click Create company in the upper-right corner of the page.

3. Enter Company Details

  • A panel will appear on the right where you can input the company's properties.
  • Fill in the company’s name and/or domain name. Additional fields will appear based on the information you provide.
  • To adjust which fields are displayed, click Edit this form at the top of the panel.

4. In the Associate company with section, search for and link the company to related records (e.g., contacts, deals, or tickets).

To customize the associations shown, click Edit this form at the top of the section.

5. Click Create at the bottom to save the company.

If you want to immediately create another company, click Create and add another.

Additional ways to create companies in HubSpot:

  • Import from Another CRM:
    If you’re transitioning from a different CRM with existing company records, you can import them into HubSpot.

  • Salesforce Integration:
    If you use Salesforce alongside HubSpot, you can import accounts from Salesforce into HubSpot as companies through the integration.

  • Automatic Company Creation:
    HubSpot can automatically create company records based on your contacts’ email addresses and associate them with the relevant records.